Psychological Warfare Film: Tet Offensive – Saigon, Target Zero (1968 – Part 1)
Psychological operations were extensively used in Vietnam, with white propaganda under the United States Information Agency and Military Assistance Command Vietnam, and grey and black propaganda under the Central Intelligence Agency and the Studies and Observation Group.
As early as August 1964, almost one year before the activation of the Joint U.S. Public Affairs Office (JUSPAO), General William Westmoreland told a CA and PSYOP conference that “psychological warfare and civic action are the very essence of the counterinsurgency campaign here in Vietnam…you cannot win this war by military means alone.” Westmoreland’s successor, Creighton Abrams, is known to have sent down guidelines to the 4th Psychological Operations Group that resulted in the drawing up of no less than 17 leaflets along those lines. In fact, the interest in PSYOP went all the way up to the Presidency; weekly reports from JUSPAO were sent to the White House, as well as to the Pentagon and the Ambassador in Saigon. In sum, it is a myth that the United States, stubbornly fixated on a World War II-style conventional war, was unaware of the “other war.”
During the Vietnam era, the organization of the 4th Psychological Operations Group was very different. The four battalions of the group were divided by geographic region rather than area of expertise as they are now.
* The 6th PSYOP Battalion was stationed at Bien Hoa and provided services to the tactical units, both American and Vietnamese, and to the various political entities such as provinces and cities in the area of III Corps.
* The 7th PSYOP Battalion was stationed in Da Nang and provided service to I Corps.
* The 8th PSYOP Battalion was based at Nha Trang, but it its B Company, which was its field teams, was based out of Pleiku nearly 100 kilometers away. The 8th Battalion served the II Corps area of Vietnam.
* The 10th PSYOP Battalion was stationed in Can Tho and served IV Corps.
The A company of each battalion consisted of a command section, S-1, S-2, S-3, and a Psyop Development Center (PDC). Additionally, they generally had extensive printing facilities.
The B companies consisted of the field teams that were stationed throughout their respective corps billeted with MACV teams and combat units.
The Phoenix Program had the dual aim of assassinating Viet Cong personnel and terrorizing any potential sympathizers or passive supporters.
When members of the VCI were assassinated, CIA and Special Forces operatives placed playing cards in the mouth of the deceased as a calling card. During the Phoenix Program, over 19,000 Viet Cong supporters were killed.
The CIA made extensive use of Contra death squads in Nicaragua to destabilize the Sandinista government which the U.S. claimed was communist. The CIA used psychological warfare techniques against the Panamanians by broadcasting pirate TV broadcasts. The CIA has extensively used propaganda broadcasts against the Cuban government through TV Marti, based in Miami, Florida. However, the Cuban government has been somewhat successful in jamming the signal of TV Marti.
In the Iraq War, the United States used the shock and awe campaign to psychologically maim, and break the will of the Iraqi Army to fight.
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